COURSE PROJECT

DUE Nov. 25

This is a course about business management. The most important business that you will ever manage is YOU. I require my undergraduate and graduate students to participate in this project which explores "self" and the fit of one's self with a career.

A Penn State University study found that 80 percent of freshman are undecided about their careers choices even though they may have declared a major leading toward that goal. Furthermore, as many as 50 percent of students change their majors at least once.
One study reports the average individual will have had seven and a half jobs between their 18th and 30th birthdays, more than a quarter will have held 10 or more jobs, and one in five will have had three or fewer jobs.

The individual project for the course is the development of a career management plan. The project is divided into six assignments which are scheduled for completion by the syllabus (See below for the schedule). Once completed, you will have:

  1. Demonstrated use of the Internet for business and career research
  2. Performed a basic business research project
  3. Gathered data for interpretation and analysis
  4. Used common techniques, including personality testing, in career management for interpretation of data
  5. Conducted an analysis of the data
  6. Made an important business decision - your career
  7. Put together parts of a strategic plan for future action
  8. Organize findings into a manageable dossier for presentation as an end product of your work

The information that the project provides should assist you in your career development. For business students, it is highly recommended that you submit your resumes and project materials to your faculty advisor to be held by the School for possible intern or summer job placement and further career/academic advising.

There are six assignments and  each will be graded on a point scale. The completed project will be returned to the student for an information presentation in-class and for retention for possible future value. The project is to be completed according to the student's own scheduling, but it is due near the end of the semester. The contribution of the project to the final course grade is sufficiently great that failure to turn-in a completed project will preclude passing the course. Expect that the project will take several days to complete, so delaying until the last minute has a high probability of causing your failure in the class. Begin work on this as soon as you can and keep a good pace - part of the test is to see if you can manage a simple, highly structured project with a critical due date on your own. Meeting this requirement is a minimum management skill standard.

Below are the project requirements. The complete project assignment is available in a MS Word file that you need to download (see top of page) and print. The downloaded document is the authoritative document for the assignment - should there be any discrepancies with the information available here. This website page is provided as a convenience to the student by providing direct links to project requirements that are on the Internet. Parts of the project will require use of PC and the Internet - these resources are available in the School of Business Computer laboratory and the University's ATM (5th floor of the Harvey Library).

PROJECT ASSIGNMENTS

Assignment

Type of Assignment

1

I. "How I See My Self"

2

II. Self-Assessment Profile

3

III. Preliminary Career Assessment

4

IV. Career Fit Analysis

5

V. Job Analysis

6

VI. Personal Development

Completed Project

Completed Folder

How the Project is Graded:

ASSIGNMENT

GRADE POINTS

1

4

2

4

3

3

4

3

5

4

6

4

Final Report

3

Total Points

25

HOW THE PROJECT IS GRADED


ASSIGNMENT I. How I See Myself

THIS ASSIGNMENT IS BEST DONE OFF-LINE USING THE PROJECT DOCUMENT.

This is a two-part exercise. In the first section you are to briefly (1-2 sentences) answer 21 questions. In the second part of the assignment you will need to go to the download page and obtain the form for the Career Anchor. This will require you to prioritize among possible career anchors. This assignment is best done off-line using the downloaded document. From this document you can "cut and paste" the questions for Section I and then type your answers directly to your word document. Section II of this assignment will require you to use the materials available only in the downloaded document.

Section I. Describe Yourself

1. Describe yourself in one sentence: I am: "I am" skills are the broadest ones in that they reflect your capabilities, talents, and general areas of strength. They even border on being personality characteristics. For example, you might say: "I am artistic, I am mechanically inclined, I am easygoing, I am detail-oriented." The skills in this category are highly versatile and can be valued in any number of career fields.

2. What are your greatest:

  • Abilities (I can):
  • Skills (I know):
I can: "I can" skills are broad abilities that you have and are  specifically linked to activities. They are such things as: "I can speak French fluently, I can do word processing, I can balance a budget." The I can skills are also transferable among many different fields.
I know: "I know" skills are the more narrowly defined and most closely connected to a particular activity or content area. They might be, for example: "I know French business vocabulary, I know Microsoft Word and WordPerfect, I know how to monitor accounts payable and receivable in a retail business." Any special skills or special knowledge? (extemporaneous speaking; getting what I want when I want it; living alone; figuring things out.)

3. What abilities, skills and interests do you want to cultivate (I like:)?

List the things you love to do, but may not have time to cultivate (play games that cause me to think; see old movies; learn, if I'm not tested on it; go out to eat; travel.)


4. Neat things about me (good sense of humor; adventuresome; always positive no matter what the circumstances; capable of handling a lot at once; I try very hard.) Ways I am different from other people. (have a bizarre laugh; don't like joining clubs; work well with a partner; like to have clutter and work on top of it.)

5. What do you consider your major accomplishments?

At work ( if you have work experience ): Consider: The temptation here is to exaggerate -- don't!
At school: Consider: What course did you like most or performed best at?
In your personal life: Consider: What personally are you most proud of?

6. What challenges you the most? Consider: What kinds of problems interest you? Think:

societal issues, personal problems, family issues, or identify types of problems as "analytic", puzzle-solving", "competition", "creativity", "socializing".

7. Are you a creative person? Analytical? Mechanical? If you think you are: Give an example or illustration of this.

8. Do you prefer working independently or as part of a team? Briefly, explain why?

9. Do you need structure, or are you comfortable setting your own pace? (For example, can you complete this project assignment at your own pace, or do you really prefer that the instructor give you dates that each section should be turned in?)

10. How much variety do you need? This means do you prefer routines or prefer to deal with an absence of structure. Consider: Do you like having a detailed syllabus for a course you take or would you feel comfortable with taking a course without a syllabus or assigned textbook.

11. How important is stability to you? Consider: How would you feel if the instructor completely changed the syllabus and course requirements when you come to the next class?

12. Which of your abilities do people most often praise? Which habits are most often criticized? It's tough to be honest here. And, friends don't tell us the truth. But, try to identify what others see in you (Hint: What was the last compliment or criticism you remember?).

13. How have you set yourself apart from the crowd? You are unique. But, how? (For example, out of all the students that your instructor has, what differentiates YOU from the rest?)

14. How do you handle long hours? Heavy pressure? Deadlines? The tendency is to say "No prob!", but consider: Suppose the instructor says "This project, in its entirety, is due next week."--What would be your attitude?

15. How do you get along with others? Are you a natural leader? A team player? Can you give a concrete example of this?

16. Are you an "overachiever"? Explain or give an example. If you have straight "A's" this is obvious to the rest of us, but for most of us "overachieving" can be contextual-- so, if you have a "Type A" personality, under what circumstances is it displayed. If you are not an "overachiever" this is also fine -- and maybe healthier.

17. What kinds of new experiences and people would you like to encounter in the future?

18. What kind of image do you think you project? Want to project?

19. Which of the following career areas appeal to you most? Why?

  • Marketing
  • Finance
  • Accounting
  • Consulting
  • Banking
  • Operations/Production/Manufacturing
  • Information Systems
  • Strategic Planning
  • Other:

20. What are the 5 most important things you are looking for in a job (can include things like: travel, challenge, stability, 40 hour work weeks, benefits, kinds of people work with, rewards, power to implement my own ideas, flexible time, praise, minimal paperwork.)

21. Fantasy titles of jobs I'd like to have. (chairman of the board; energy czar; planning consultant; vice president in charge of international affairs.)


Section II. Your Career Anchor

Complete the section "Your Career Anchor", available in the download document.


ASSIGNMENT II. Self-Assessment

THIS ASSIGNMENT IS BEST DONE ON-LINE FROM THIS PAGE.

This assignment brings to your career analysis the benefit of scoring your preferences on three well known and widely used "personality" tests. This assignment is best done on-line from this page because the tests are located on the WWW and can be accessed directly from this page.

You are required to take 5 self-administered tests and report the results:

  • Emotional Intelligence Test
  • Self-Esteem
  • Locus of Control
  • Keirsey Character Sorter - a personality test
  • Birkman Temperament Test - matches personality to careers

The tests are all on-line, meaning you will have to sit at your computer while taking the test. The tests will be scored automatically for you. I estimate that this assignment will take 1 to 2 hours. Follow the on-line instructions. If you cannot access the preferred test, for many tests I offer alternative sites or tests. The alternatives are acceptable for submission; or, you may use alternative tests to compare results if you do not believe that the preferred test rendered an accurate portrayal. When finished you will need to document that you completed the test and record the scores (these will be needed later). The easiest way is to document the test is to print the page on which your test results appear- DO NOT print the entire test or interpretative information, unless you personally want it. To print a page click "File" at the top of your browser, then "Print" (or "Print Frame"). If this does not work, you will have to use your mouse to highlight the text on the page. Using the right mouse button click "Copy", then go to the computer's word processor and open a blank page. On the blank page click your right mouse button "Paste" and paste the contents of your test score. Then, print out the page from the word processor.

The best of these "attitude" or "personality" tests is reliable only about 75% of the time. So, take the tests and "bounce' the results against your own self-image or compare results with alternative tests. You are what you make of yourself -- the tests only report a profile of the kinds of personalities that typically respond to the kinds of questions posed. Don't make more of it than this. But, these tests can be helpful in matching a type of personality with a type of career. This is why your instructor requires you to take the tests -- you may discover something about yourself that you did not know. Or, better yet, find a career that matches you -- and, you did not think of it. While there is research that shows that a particular personality type may select one career over another, I know of no research that shows that one personality type is apt to be more or less "successful" in a career than another type. (Some companies do use these tests to determine possible fit of a candidate for hiring or for specific jobs.) Web links change faster than I can keep up, so if you find a "dead" link, please let me know. Links were checked Summer 2002.

A. The following tests may be different than those in the downloaded project document because websites change or simply disappear. Use these, they are free:

  1.  Emotional Intelligence Test - Your ability to work with and deal with others. Some recent research indicates that EI is a stronger measure of business success than IQ. The Discovery Health Channel has the best free test. (An alternative test, not as thorough,  is at this link.
  2. Locus of Control- Are you in charge of your fate (Locals) or is fate directing your destiny (Externals)? Take the test at Discovery Health Channel.(Alternative test is provided by WebSurvey ).
  3. Self-Esteem Inventory- How aggressive are you in advancing your needs? Take the test at  Discovery Health Channel (Alternative site is Wellness International Network).
[If links fail to work, please let me know. Email Dr. Makamson.]

REMEMBER: Print out your results.

B. From the web site Keirsey.com  take the Keirsey Character Sorter test. (You are NOT asked to buy the full report. The free report is sufficient. You are required to provide your email address at this site.) The Keirsey Character Sorter test -- a 36-70 question test -- is widely used for career assessment. This is based on Jung's theories of personality and has replaced the famous Myers Briggs test for career testing. The test identifies personality traits as four "Temperaments" with 16 variants. On completing the test a score is generated and personality profile is reported. PRINT OUT your profile or copy your profile to a word processor page. If you cannot access this site, you may take the Jung Typology Test at this site. Also, the U.S. Dept. of Interior has a chart that relates Myers-Briggs types to different career choices, to see this click here.

C. From the Princeton Review web site take the sample Birkman Temperament Test (Read this page. You'll need to register - no cost. Test start button is an arrow at bottom of page.) (An alternative is to take a similar test by Career Match.). This an abbreviated Myers Briggs type test that matches personality to careers using a color scheme to identify personality traits. After taking the test PRINT OUT your results and on the results page go to the job listing (on the left hand side of the page) and click on a career(s) that interests you. Print the career summaries. Also, for the career(s) that interest you (and are compatible with your personality profile) check out the following at Princeton Review (Print out this information, you will need it for Assignment V):

  1. Daily Life
  2. Paying Your Dues
  3. Something to Fall Back On
  4. Past and Future
  5. What to Expect From Your Life

(Not required, but if you want to know more about these kinds of tests and their reliability, refer to the academic discussion of personality testing at the American Psychological Association's site and use the search engine to find specific information, such as a test, measurement, validity, or the psychological issues involved with these kinds of tests.)

REMEMBER: Print out your results. In your final report you are to turn in your print-outs of scores to document that you have completed the assignments.



ASSIGNMENT III. Preliminary Career Assessment

THIS ASSIGNMENT IS BEST DONE OFF-LINE USING THE PROJECT DOCUMENT.

From the downloaded project document, print out the MS Word file. It will contain a test "Self-Diagnostic Activity on Career Orientations". Complete the "Career Orientations Inventory" and score the test using "Self-Scoring of Career Orientation".

Read "Comparing Orientations and Your Anchor" and complete the "Final Career anchor Self-
Assessment".

You will turn in the "Career Orientation Scoring Sheet" and the "Final Career Anchor Self Assessment" in your final report..



ASSIGNMENT IV. Career Fit Analysis

THIS ASSIGNMENT REQUIRES NO INTERNET. FOLLOW THE INSTRUCTIONS AND USE THE FORM IN THE PROJECT DOCUMENT.


Using the "Analysis Sheet" contained in the downloaded document, report all scores and potential career matches. On the Analysis sheet commit to a career choice. (If you haven't got a clue about a career, try Monstor.com's Career Converter. This suggests careers, given your college major and lets you find information on the career.)

Explain you choice as consistent or inconsistent with the information you have learned through testing. This is the analysis part -- review the work you did in the first three assignments and use this information about you to make a decision about what career you will pursue. You may totally disregard all the prior data or you can let the analysis drive your choice. I am interested in only your ability to use all the information available to you to make a decision. Justify our career choice.

In your final report turn in the Career Fit "Analysis Sheet".





ASSIGNMENT V. Job Analysis

USE THIS PAGE FOR ASSIGNMENT RESEARCH, BUT USE FINDINGS TO FILL OUT THE FORM IN YOUR DOCUMENT.

In this assignment you are to collect information about jobs consistent with your career choice. You will need the form from the downloaded document to complete this assignment, but the research is best done on-line from this page because links are immediately accessible.

Use the form provided in the Career Fit Analysis. Identify the career that you desire to pursue.
If your did not do this when you completed Assignment II go back to the Princeton Review page and report these expectations about your career:

  • Daily Life
  • Paying Your Dues
  • Something to Fall Back On
  • Past and Future
  • What to Expect From Your Life

From the U.S. Bureau of Labor "Occupational Outlook Handbook" report the information available about the career, preparation, expected earnings, and the projected demand for the occupation. You can check current salary information for most jobs by location at salary.com.

 
From  ManagementGuru's page on "Careers and Education" find three potential firms that are hiring in this occupational group. (If your career does not depend upon an employer, then provide a paragraph explaining how you intend to generate sufficient income to provide for yourself.). 

(The Washington Post also provides a good list of links for this kind of research.) 

From ManagementGuru's section on Companies or other source (try: Hoover's Handbook On-line) provide the following information about one of the companies that is hiring in your chosen occupation:

  1. Name of Firm:
  2. Chief Executive Officer:
  3. Headquarters Location:
  4. Key Product Lines:
  5. Major Rivals:
  6. Annual Sales (Revenues):
  7. Recent Stock Market Price for a share and what Market is shares traded on:

Turn in the Job Analysis sheet with your final report..


ASSIGNMENT VI. Personal Development

THIS PAGE HAS RESOURCES TO ASSIST WITH THIS ASSIGNMENT, BUT THE INTERNET IS NOT REQUIRED.

Part A. Education Plan: REQUIRED OF UNDERGRADUATES ONLY

Either on your own or with your advisor construct your degree plan for earning your baccalaureate here at HU. Predict your GPA at graduation. Use the HU catalog as a "go-by" for required courses in your major.

Select 3 graduate schools that you would consider attending at some time. You may use Princeton Review's grad school information to assist you with this part of the assignment, or use the links at my site.

Explain how graduate school would or would not advance your career (1-2 sentences).

Turn in your plan of study, your selection of graduate schools, and your statement on graduate study.


Part B. Resume and Cover Letter. REQUIRED OF GRADUATE AND UNDERGRADUATE STUDENTS

Your are to write your job resume and cover letter.

A. Job Resume.

There are several web sites that can assist you with this part of the assignment. Although collegegrad.com is selling a book, if you can ignore the obvious commercials, this site has very sound information. I recommend that you visit the site and read Chapters 3 and 4 on resumes and cover letters. Here are the 19 steps this author recommends for a resume:

  1. One page only, unless you have significant previous experience
  2. Word processor generated, with full spell check and proofing
  3. Times Roman or other Serif font, 10 point to 12 point size
  4. No more than two fonts or two sizes
  5. Margins no less than .75" and no more than 1.5"
  6. Quality bond paper, 8x11 inches
  7. Contact information clearly stated; campus and permanent addresses both listed if appropriate
  8. Clear, focused objective
  9. Summary of your top three or four skills listed as bullet points
  10. Degree listed first, college/university second
  11. GPA listed if over 3.0
  12. Major GPA listed if over 3.0 and overall GPA under 3.0
  13. Graduation date listed, even if you have not yet graduated
  14. Experience section listing most notable accomplishments
  15. Descriptive (not actual) job titles
  16. Industry buzzwords and keywords included
  17. Activities section listing your most notable extracurricular activities
  18. No personal data or potentially discriminatory data
  19. Spell check and grammar check your résumé--twice; then have at least one other person do it for you again

For this assignment use regular white paper and go to no extra expense, but construct your resume for the jobs that you identified in Assignment V.

B. For the cover letter, use the following checklist:

  1. One page only and limited to three targeted paragraphs
  2. Type written or word processor, with full spell check and proofing
  3. Write to someone specific, with the name and title spelled correctly - use one of your potential employers
  4. Company name and address are correct and complete
  5. Quality bond paper, 8x11 inches, ideally the same as your résumé (for this assignment use regular white paper)
  6. Three focused paragraphs (focused on the reader's needs, not yours)
  7. Close with "Sincerely,"--anything else can be too chummy
  8. Sign with a blue or black pen
  9. Include a P.S. for emphasis
  10. Place the résumé behind and fold in a tri-fold, with no staples (for now, staple your resume, do not fold)
  11. Type or neatly print address on envelope (no envelope for this assignment)
  12. Seal the envelope ( not for this assignment)
  13. Conservative stamp on the envelope (none for this assignment)
  14. Final step: do not forget to follow up, or all the other steps will be in vain! (Not now)


OPTIONAL, BUT HIGHLY RECOMMENDED:

Below are sites you might check out to help you in your career development:

kaplan.com Take example tests for LSAT, GMAT, or business professional certifications.
job-interview.net Best answers to lots of interview questions, some job specific interview questions, also. Try the Mock Interview.
Monster.com  Monstor.com provides one of the best Career Guides with very helpful information about job interviewing for college students..
Campus Monstor.com provides useful information for college students entering the job market from resume to entry position information. I especially like the major converter that suggests careers, given your college major.
Vault The "insider career network" offers insight into specific jobs and intelligent articles on careers and jobs.
 
Go to the MBA Explorer. This is the official site for information about the GMAT - required for admission to Graduate Business School. See what the GMAT is all about. If not interested in an MBA, go to Careers and Education and check out other tests required for graduate study, such as the LSAT, or if you aspire to the CPA go to the "Accounting" page. For fun and education, go to Monster.com's Virtual Interview and see how you'd answer job interview questions.


FINAL PROJECT REPORT

Compile all of the assignments that you have turned in. Remember: For grading there must be adequate evidence that each assignment has been completed. 

Bring all work to completion and re-do any aspects of your work that you feel can be improved upon.

There is no need to retake or re-do any of the self-assessment tests, but make sure that your scores are reported either by print-out of the report page from the site or by copying and pasting the results into a work processor document.

On a manila file folder that will be provided to you, print your name and student ID number on the tab leaf. Make sure that all work is neat and typed. Then, insert your work into the folder using the following format:

Completed Project Format
SEQUENCE OF
DOCUMENTS

DOCUMENT

CONTENTS

1

Title Page 1 Page- Type and Center on page:

Student Name
CAREER ASSESSMENT AND PLAN
Fall 2000

2

Assignment 1: "How I See Myself" From Assignment 1:
Part A (Answers to 21 Items
Part B. "Identifying Your Career Anchor"

3

Self Assessment From Assignment 2:
Print Outs of Results and Interpretations from-
Self-Esteem
Emotional Intelligence
Locus of Control
Keirsey Character Sorter
Birkman Temperament Test

4

Preliminary Career Assessment From Assignment 3:
"Career Orientation Scoring Sheet"
"Final Career Anchor Self Assessment"

5

Career Fit Analysis From Assignment 4:
"Analysis Sheet"

6

Job Analysis From Assignment 5:
"Job Analysis Sheet and Supporting Documents"

7

Personal Development From Assignment 6:
HU Plan of Study
Selection of Graduate Schools
Statement on Graduate Study - (Undergraduates Only)
Resume and Cover Letter
Job Resume
Cover Letter

Completed project is due Nov. 25th. Your project must include all 6 assignments above and have a cover sheet.