| When
people surf for a product or
service they are increasingly doing
research or completing purchases on
the Web. According to
Nielsen/CommerceNet here are the
top products people are shopping
for online, but not necessarily
buying online. |
|
Item |
Shoppers
in Millions |
|
|
Cars
and car parts |
18.2 |
|
|
Books |
12.6 |
|
|
Computers |
12.4 |
|
|
Clothing |
11.6 |
|
|
CDs
and Videos |
11.4 |
|
|
Web
Site Journal, Copyright 1999 by
Netscape |
Nearly one out of every three (31
percent) Internet users are making
online purchases, and they are
sticking to familiar, inexpensive
items, according to a study by CDB
Research & Consulting Inc.
Items such as books (purchased by
33 percent of respondents), CDs (26
percent), and small gifts (20
percent) remain the most popular
online purchases, CDB found. The
study also found that certain big
ticket items, such as airline
tickets and computer hardware, are
being accepted by online consumers.
Airline tickets were purchased
online by 21 percent of the survey
respondents , and 13 percent
purchased computer hardware online.
"When it comes to ecommerce,
consumers clearly prefer
well-defined items, those with
which they are already
familiar," said Ann Middleman,
vice president of CDB. "Online
shoppers tend to stick to known
quantities. A John Grisham book is
a John Grisham book and a ticket to
Chicago is a ticket to
Chicago."
Cyberatlas (99.08.11)
Consumers
spent $7 billion online during the
holiday season, according
to the research firm that conducted
the survey, Jupiter Communications
Inc. (http://www.jup.com). Only 4%
of survey respondents said they
would decrease their online
spending in 2000 based on their
holiday shopping experience.
Consumer dissatisfaction with
online shopping stemmed from
inventory shortfalls, high shipping
and handling costs and slow site
performance, the same problems
cited last year. Still, 35% said
the experience would encourage them
to buy more than they had
previously anticipated, according
to Jupiter. |
_____________________________________________________________
LINKS:
US
Government Electronic Commerce Policy. The US
Department of Commerce issues policies to guide
the development of the Internet for commercial
applications. At this site check guidelines,
studies, and links that contribute to policy.
All
e-Commerce is one of the best on-line magazine
for articles and links on the development of
e-commerce and on current issues.
E-Commerce
News is an on-line magazine covering recent
developments in e-commerce. Articles on recent
mergers, lawsuits, and other business issues.
Center
for Research in Electronic Commerce at the
University of Texas, Austin. a university based
research organization contributing to the
development of scholarly work on e-commerce and to
the state infrastructure development for
e-commerce.
Commerce
Market. Original articles on e-commerce,
mainly on Internet marketing.
E-Commerce
Guidebook. A great starting point for
development of your own Internet commercial site.
A tutorial on "How To". Plus, articles
and links.
E
Commerce Info Center. This site strives to be
a one-stop gateway to e-commerce. Links to related
sites.
The Buyer's
Guide to Electronic Commerce is designed to
help you find information and resources, mainly
venders for products, services, and conferences.
NetMarketing.
An on-line magazine dedicated to Internet
marketing. Articles and links on the subject
organized by area of interest.
E-Commerce
Page at Mining Company's About.com. About.com
is a great on-line reference for almost everything
on the Internet. On this page find links related
to e-commerce. At About.Com also look at the link
on Small
Business Information: E-Commerce
Ethos
Online Resources for E-Commerce. A list of
links mainly for the entrepreneur.
The
Information Economy. Extensive links on how
this economy is tracked and reporting of
statictics.
Internet
500. "Interactive Week" publishes
this list of 500 top firms and their revenues from
the internet and internet technologies.
Internet
Business Advantage. A zD magazine offering
advice, articles, and chat room for e-commerce
entrepreneurs.
The
Standard. This is the source for intelligence
on the internet economy- statistics, indices, and
reports about the expanding sphere of internet
commerce.
The
Next Big Thing. TNBT is an online resource for
eCommerce strategy, news, information and
insight. Visitors to the website can also
view streaming video clips from a TNBT television
show, and read or listen to dozens of interviews
conducted with new economy professionals.
Top9.com:
An e-zine that lists and ranks most popular web
sites by categories. Also, provides good
information on surfing problems, like sites that
"lock" your browser so you cannot leave
and how to avoid "pop-ups."
Volition.Com is the oldest "free
stuff" site on the Internet. At its Marketing
Guide you will find a number of links to
marketing sites, including those important for
research.
America's
Fastest-Growing Companies. Fortune. Latest
(August '99) on Internet companies.
NetMinder.
This is a commercial product that is very
interesting -- it allows you to monitor others
sites for any changes, say prices or products.
Then, you are notified of changes made.
Links
to a Sample of E-Commerce Sites:
The
top 100 internet retailers
with links to sites.
| amazon.com.
The Internet Books Company
that helped start it all. |
| Borders.com.
Claims the largest inventory
of books with low prices on
best sellers. |
| e-bay.
The on-line auction site.
Revolutionizing how we sell. |
| Alta
Vista. Formerly just a
search engine. See how this
company is transforming itself
into a gateway to shopping on
the Internet. |
| Total
E: One Stop Shopping for
Music, Movies, and More! |
| Music
World CD. 175,000
selections with downloadable
clips. |
| priceline.com.
Mostly air tickets and hotels,
but also cars. You offer a
price, and priceline attempts
to find a seller at your
price. Once you name the
price, you must take the deal. |
| Lands
End. A catalog retailer of
family clothing with a great
Internet site. |
| Paul
Frederick. A well
organized site selling
customized men's shirts. |
Links
to HU Students with e-commerce sites:
 |
| This
is a site by Derrick
O'Neal, MGT499 student.
Spring 2001. Click on
banner to link |
Add
Your Link By e-mailing Dr.
Makamson
Links
to Internet Fraud and Responsible E-Commerce:
National
Consumers League Internet Fraud Watch.
Internet Fraud Watch is a project of the
National Consumers League, America's pioneer
consumer advocacy organization. IFW is
designed to help consumers distinguish
between legitimate and fraudulent promotions
in cyberspace and to route reports of
suspected fraud to law enforcement agencies.
NCL has an excellent guide "Be
E-Wise: How to Shop Safely Online",
this is a pdf format document.
The most common Internet scams are:
- 1. Undelivered Internet Service Provider
Services
2. Damaged, defective, misrepresented or
undelivered merchandise
3. Auction sales (WEB)
4. Pyramids Schemes & multilevel
marketing (MLM)
5. Misrepresented cyberspace business
opportunities and franchises
6. Work-at-Home Schemes
7. Prizes and sweepstakes
8. Credit Card offers
9. Books and other self-help guides
10. Magazine subscriptions
Better
Business Bureau Online. The Internet BBB
for promoting responsible e-commerce. Sites
with the BBB logo are merchants subscribing
to ethical practices on-line.
|
